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About Destination Shouf

Destination Management Organization (DMO) for the Shouf District is an incipient and stimulating initiative that will oversee and coordinate the transformation of Al-Shouf district into a sustainable tourism destination. Aiming at integrating various types of touristic activities and tours that cover the entire district, DMO will ensure offering visitors the most enjoyable, memorable and comprehensive experience. DMO, closely collaborates with various stakeholders including farmers, guesthouses, table d’hôte, hotels, resorts and beaches. This cooperation will offer each partner the chance to contribute to the success of DMO’s mission all while bringing in their expertise in sustainable development, community development, social cohesion, tourism, advertising and marketing, which combined are essential for promoting and ensuring the sustainability of the destination.

Destination Shouf Logo

Leoceros collaborated with DAI’s Trade & Investment Facilitation project (TIF) and Destination Shouf to produce a touristic booklet showcasing the beauty of the Shouf region.

Leoceros took charge of the entire process, including copywriting, design, and printing, to craft a compelling touristic booklet that would capture the essence of the Shouf region.

Our team meticulously handled the copywriting, ensuring that the content eloquently portrayed the beauty and attractions of the Shouf region. The design process involved creating visually engaging layouts, and the final product was printed to meet the highest quality standards. The collaborative effort resulted in a beautifully crafted touristic booklet that effectively showcased the Shouf region’s natural beauty and attractions. The booklet served as a valuable promotional tool for encouraging tourism in the area.