Leoceros produced an awareness video for Menahra, shedding light on the importance of combating stigma and discrimination surrounding tuberculosis (TB) on World Tuberculosis Day. The video follows Nader’s experience, illustrating the fear and discomfort caused by the lack of understanding within communities.
Leoceros developed the concept for the video, focusing on Nader’s personal experience to humanize the issue of TB stigma. The script was meticulously written to convey the message of combating stigma and discrimination. The production team handled all aspects of filming, post-production, and editing to ensure a seamless and impactful final product.
The video was filmed with a focus on capturing Nader’s story authentically, highlighting the emotional impact of TB-related stigma. Post-production tasks, including editing, sound design, color grading, and post-processing, were meticulously executed to enhance the visual and auditory elements of the video.
The awareness video effectively conveyed the message of combating TB-related stigma, reaching a wide audience on World Tuberculosis Day. Through Nader’s story, viewers were encouraged to join forces in addressing stigma, discrimination, and other barriers to accessing essential TB services.